At Cartcraft Materials Private Limited ("we," "our," or "us"), managing Silkauraz, we treat your privacy as a top priority. Every time you browse, shop, or share your details with us, we ensure your personal information is handled with utmost care, integrity, and confidentiality. Our goal is to give you a smooth, secure, and enjoyable shopping experience without compromising on data protection.
This policy explains how we collect, use, and safeguard your information while you use our website. By continuing to browse or purchase from Silkauraz, you confirm that you understand and agree to the practices outlined here. If you do not agree with any part of this policy, we kindly advise you to refrain from using our platform.
Throughout this policy, “you” or “your” refers to visitors and customers of our website, while “we,” “our,” and “us” represent Cartcraft Materials Private Limited. The intent of this document is to maintain transparency and trust by clearly outlining how your personal data is managed and protected under Indian data protection guidelines.
Information We Collect
To serve you better and enhance your shopping experience, we collect specific types of information when you use our platform. This includes your personal details like name, contact number, email, billing address, and payment information that helps us process your orders safely. All such information is gathered directly from you when you make a purchase or interact with our website features.
We also collect browsing data to understand how you use our site — such as viewed items, saved preferences, and general interaction patterns. This allows us to present you with more relevant collections and improve your overall shopping experience. Additionally, technical details like your IP address, browser type, and device information may be used to optimize website performance and maintain security.
To make browsing effortless, we use cookies and similar tools that personalize your shopping journey. These cookies remember your preferences and display suggestions that align with your interests. You can manage these through your browser settings if you prefer limited data collection.
We use your information solely to enhance your shopping experience and deliver services efficiently. The data you share helps us process orders accurately, communicate important updates, and resolve any concerns related to your purchases. We may also use your details to send product or collection updates, but only if you’ve chosen to receive them.
Beyond communication, your information ensures a seamless browsing flow — from identifying your preferred categories to offering curated suggestions that match your style interests. It also allows us to maintain the safety and functionality of our website, ensuring every visit is secure and protected from misuse.
Lastly, we comply with all relevant Indian laws and data protection standards, ensuring that your personal data is used responsibly and within legal boundaries. We do not misuse or exploit any user data beyond what is required for transaction and service purposes.
We do not sell or trade your personal information under any circumstance. Your data may be shared only with verified third-party service providers who assist in fulfilling your order — such as payment processors or delivery partners — all of whom are bound by strict confidentiality agreements.
In rare cases, we may share your information with legal or governmental authorities if required by law, regulation, or legal request. This ensures compliance with Indian e-commerce and consumer protection guidelines.
If we ever collaborate with external vendors or partners for better service integration, your data will remain safeguarded through secure agreements that align with our privacy standards. Every shared exchange is monitored to ensure that your information remains protected at all times.
Cookies are small data files that help personalize your browsing experience. They store your preferences, recently viewed collections, and cart details to ensure smoother navigation and quicker access to what you love most. These cookies help us tailor our clothing collections and promotional content to better suit your interests.
We may also use analytical tools that track overall website traffic, helping us understand which categories and pages attract more engagement. This data is purely statistical and does not personally identify you. It is only used to make our website more user-friendly and efficient.
You have full control over your cookie settings. If you prefer not to allow cookies, you can manage this through your browser preferences. However, disabling them may limit certain features and affect how efficiently you can use our platform.
We take every reasonable measure to protect your personal information from unauthorized access, disclosure, or misuse. Our website uses SSL encryption and secure servers to ensure that your details remain safe throughout the purchase process. Only authorized personnel have access to sensitive data, and all are bound by strict confidentiality protocols.
Even though we adopt advanced security standards, no online platform can guarantee 100% security. While we maintain a robust protection system, we encourage users to take personal precautions like keeping login credentials private and using secure devices for transactions.
We continuously update our systems to strengthen data protection measures and align with global security best practices, ensuring your experience with us remains worry-free and reliable.
We retain your personal information for a period of 8 to 12 months from your last interaction with our website. This allows us to maintain a smooth customer relationship and process any service-related follow-ups efficiently.
Once this period ends, or when the information is no longer necessary, your data will be securely deleted from our records, unless longer retention is legally required for compliance or taxation purposes.
By limiting retention duration, we minimize unnecessary storage while still upholding data safety and accountability. This helps maintain both privacy protection and regulatory alignment.
You have full control over how your personal information is managed. You can request to view or correct your data at any time to ensure it remains accurate and updated.
If you wish to stop receiving marketing updates, you can opt out through the unsubscribe option provided in our emails. Additionally, you can request deletion of your data, subject to legal retention requirements.
We also provide the flexibility to manage cookies and browser preferences according to your comfort. These options are designed to ensure transparency and empower you with control over your digital privacy.
Our website and services are designed exclusively for individuals aged 18 years and above. We do not intentionally collect, store, or process data from minors under 18 years of age.
If it comes to our attention that personal data from a user below this age has been collected, we will promptly delete the information to maintain compliance with child data protection standards.
We strongly advise parents and guardians to supervise online activities to ensure minors are not accessing or using this platform.
We may occasionally revise this Privacy Policy to reflect updates in our practices or to comply with regulatory changes. Any new version of this policy will be updated and displayed on this page with the effective date.
Your continued use of Silkauraz after such revisions signifies your agreement with the updated terms. We recommend reviewing this policy periodically to stay informed about how your data is managed.
Our goal remains constant — to be transparent, compliant, and respectful toward every user’s privacy.
If you have any questions, suggestions, or concerns about how your data is handled, please contact us at cartcraftmaterialspvtltd@gmail.com. Our team will review and address your queries as efficiently as possible.
We encourage you to reach out for clarifications related to privacy, data requests, or feedback about your experience. Open communication helps us maintain trust and continually improve your shopping journey.